London has a long, storied tradition of embracing bad weather with Anglo aplomb. London Tradition is a relative newcomer in said story (Fall/Winter 2013 will be its first season in the US, after a decade in the UK), but in its short lifespan, it’s become a boutique player in the whole “dressing-well-even-though-it’s-pissing-rain” game.
Founded by a pair of garmentos with 25 years of experience in keeping important British people warm, London Tradition’s inaugural US offering is set to recolonize your winter wardrobe.
From handsome quilted hunting jackets with contrast collars, to burly-as-all-hell double-breasted peacoats & duffles, to gillies & vests, the initial offering looks to be well-matched to anything the US weather systems can gin up.
Everything is made in England, by the way. London Tradition does private label work for brands so high-end, we’re not allowed to publish them, but suffice it to say these pieces would be right at home with stuff twice the price.
Keep an eye on our London Tradition coverage for more news on when/where you can cop these wares in America.
